Meet Eric

Eric Lofholm is a Master Sales Trainer who has taught his proven sales systems to thousands of professionals around the world. He is President and CEO of Eric Lofholm International, Inc., an organization he founded to professionally train people on the art and science of selling.

Eric began his career as a sales failure. At his first sales job he was put on quota probation after failing to meeting the minimum quota two months in a row. It was at this point that Eric met his sales mentor. After being professionally trained Eric achieved his quota and eventually become the top producer at that company. Eric went on to become the top producer at 2 more companies prior to starting Eric Lofholm International.

Eric is a naturally gifted teacher. For over 14 years Eric has been sharing his proven sales increasing ideas with people all over the world.

Eric believes that selling equals service. He also believes in working towards mastery of the fundamentals of lead generation, appointment setting, and delivering a high quality presentation.

Eric has delivered over 1,500 public and private presentations.

Meet Tom


Welcome to this video, my name is Tom Koster, and in this video, I’ll explain how I met Eric Lofholm. I can remember it was the year 2007, and I was in Scottsdale, Arizona, at a seminar, and Eric was a speaker, and I was very impressed by what he taught, so, I decided to take him up on his offer way back then in 2007 and become one of his clients.

I started studying what he was teaching, and I got good results with it after two years. That’s to say, the first two years I did nothing with the information, but two years later in 2009, when my businesses went bankrupt and before that the crisis broke loose. As a result, my business went down. I had to start all over again from scratch, and I decided not to work for an employer but to work for myself, recover my business, and the sales skills that Eric taught me together with the skill I had already built, because I am not new to sales.

I have been selling for quite some time, when I worked for an employer 1988 till 1995 I sold computers and software. So, I was a little bit experienced in sales, but the way Eric taught me to sell, gave me the confidence, and gave me the strategies to start from scratch and rebuild my business. That inspired me in such a way that I visited him at a seminar in 2011, in California, and I asked him if it would be okay to translate his information into the Dutch language and teach his information to Dutch business owners. He agreed, so I did. I translated Eric’s information into the Dutch language and started teaching Dutch people sales skills.

Now I am in a partnership with Eric, I am the initial trainer of his trainer program, and now I’ve joined ventures with Eric to do a seminar together called Create Revenue Now, also the book Create Revenue Now is in the making, which will be launched in the first quarter of 2017. So, that is my story of how I met Eric Lofholm. Create Revenue Now is a project Eric and I are doing together, it’s based on how to teach ambitious European people how to make more sales, and from the sales, of course, make more money. We are sales trainers, Eric is a professional sales trainer, I am a professional sales trainer, and I also teach marketing, and infrastructure, and the Create Revenue Now project we are doing together, you can profit from it by having access to a lot of free information like free webinars we do.

We also do free events every so often, so, I invite you to sign up for more information, and that way you will be put on our mailing list, on my mailing list, and I’ll keep in touch with you through email. If you decide to have a one-on-one conversation with me, I provide a thirty-minute free consultation session where I will talk to you, and you will talk to me, and where you can ask my any questions about sales, marketing or business development that you want.